If you are planning for the business presentation file or projects, color copies are better to use than black and white copies. Color copies make your presentation attractive and impressive and can show your commitment and professionalism in the work.
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If however you think that color copies are not necessary and would be a waste of money you can use black and white copies and make the work impressive by using the nice envelope for the project. Black and white copies are suitable for many of the work when you want to provide simplicity and some simple designs. These are proper for some of the niches in your business work.
Printing - Envelope Printing
Using Envelope Printing to get Envelopes Opened!Envelopes are often an overlooked aspect in mail shot marketing, as people rarely consider envelope printing to help ensure people actually read the sales letter contained inside. That sales letter is useless, unless people actually open the envelope to read it.A good way to get an envelope opened is to print teaser text on the envelope, a question, a hint, or a promise, that is answered in the literature inside the envelope. To do this on a large scale, you will need to find a good envelope printing company, or get a very tired arm writing teaser text on every envelope! Another thing you can do is add color to your printing design, anything that makes it stand out from the other envelopes that arrive by post in the morning. Go over the top and it will look like junk mail, but something simple and intriguing will do wonders.All in all, printing is an important part of your overall mail shot marketing plan, so don't overlook it. The more envelopes that are opened, the more successful contacts (and sales) you will make.Your wonderfully conceptualized and artfully produced mailing package can stop dead in its tracks at the US Post Office if anything is outside USPS specifications. This could be because of size, aspect ratio, thickness, contrast between envelope paper and ink, information showing through the window, and any and all address information, teaser information, etc., printed anywhere on the envelope. Do yourself a favor. Make sure your printing company knows all the specifications and requirements so that your printing job will be successful and useful.
Envelope you use to carry your letters and documents gives the first and the last impression to your work. It is therefore necessary that you give whole lot of commitment and invest time for making it perfect.
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Unattractive or simple looking envelope may not be appealing to your business clients whereas if you use the printed envelope and use some good quality envelope printing, you can get much attraction towards your projects.
Today more and more business companies are hiring professional printers and printing companies that can serve them best and can help them in increasing their business. Business growth generally depends on the confidence you have and the attraction that you can create towards your business clients to get them attracted towards your successful business.
Top quality letter heads, postcards, memo cards, files, envelopes, brochures, and many other sort of documents, if well presented can help increase your business to great extent. These should be made attractive and impressive with the aim to attract your customers and business clients. It is therefore essential that you choose the best printing partner that suits all your needs and can satisfy all your requirements on time.
Envelope Printing - Your Wedding StationeryIn the past lithography and traditional printing methods were used if the artist wanted to market reproductions of original artwork. While effective, these methods had serious drawbacks:First and foremost, a high output number would compromise the value of any reproduction. Second, the quality of 4 color copies limited the color rendition of such reproductions. Also, the choice of substrates was dismal compared to giclée. The advent of high-end digital printmaking has opened a new world for artists: more paper choices, better color, limited production.On a pure marketing standpoint, artists who have shows and lectures can now suggest giclees to potential buyers. Collectors in particular want to buy art that is not made in mass quantities. When buying a giclée they are assured to possess something rare and exquisite.Giclees are well established in the art world; they are bought and sold in world class auctions as well as in galleries. Many museums display giclees. Listen to your clients: I recently had a call from a portrait artist. She has a business where customers come to her for family portraits she makes on watercolor paper. She had a few inquiries regarding making copies so that more than one household could have the portrait of their loved ones. At the same time they asked for a quality print, possibly on the same paper. We reproduced the original and it was virtually impossible to distinguish it from the giclée. Now the artist was happy to make additional income and the families had as many portraits as they wanted!No matter what the market is, whether it consists of commissioned art or not, high quality reproductions can generate an additional stream of income given the proper marketing.How can you increase the value of your artwork?One proven method is to create posters (It has been done for a long time by artists and photographers) and sell the posters at art shows. This creates a buzz and facilitates the selling of your work in a poster format to be displayed in various locations. A well designed poster is one of the best advertisements!Second, create art and make high quality giclée reproductions without ever selling your originals. Make for example an artist proof edition of 25, sign it and release it as the only art available.If you wish to be able to sell your original you can do so and still increase the value of your art. Start with small limited editions. As soon they are sold out the value will increase. Always establish and maintain a personal relationship with every past, current and potential buyer of your art! Buyers connect emotionally with the art as well as the creator. They will be more receptive to collecting more work if they feel a bond. Use the InternetCreate a website with a portfolio so people can see the art. Add the URL to business cards, posters, postcards etc. Optimize the site for keywords you want to target (i.e. abstract paintings, oil paintings of flowers, portraits on oil etc.)The artist is encouraged to pre-sell the complete limited edition if a LE is decided. It is a good idea to track the collectors and notify them when the particular edition is sold out. Another advantage of having a website is to create a newsletter notifying people of limited edition publication as well as accomplishments and new art. These practices reinforce the added value of their current (or potential) purchase. Last but not least, ask for a Certificate of Authenticity from the printmaker.We have more information available at Our guide to giclee printing and marketing.
Color copies are best when they come out of a new (latest technology) machine.
Color Printers - Are They Worth the Money?First, Congratulations! You are getting married! You want to invite your family and friends to share this important day with you. How do you decide on what size invitation you should use. If you make your wedding invitations, what size should they be?Don't get caught in thinking your invitations have to be any particular size. It can be almost any size. The most important thing is that you have a nice, neat and informative invitation. If you ever looked at the wedding catalogs you will see they come in all sizes.I have made invitations that would fit in a #10 business envelope. They certainly didn't look like a business piece when they were done. You can use almost any size. A lot of wedding announcements will be made to fit in an A7 envelope. This means they are approximately 5 x 7 inches when folded. Then the RSVP would be fit an A2 envelope size which is 4 1/8 inches by 5 1/2 inches when folded. Your reception card will usually be the same size as the RSVP but no envelope for it. If you want to save money try calling your local print shop and see if they have envelopes available. Most of the time you will want a white or off white, eru or ivory color. These are neutral so you can use any ink color for your theme. Then when you have your envelopes get card stock cut to work for that size.Another inexpensive idea is to go to the craft stores and purchase packages of blank cards and matching envelopes. Today it really isn't necessary to have double envelopes. A lot of invitations are going away from this tradition.Buying the invitation kits can be a great help also. They have the extras already done so you wont' have to embellish them. You may find that the kits are being used a lot. If they won't fit in your plan for a fun theme, thinking about starting from scratch. It really isn't that difficult. There is no real size that you should conform to for an invitation. You can make your wedding invitations what ever size you like. Keep in mind that the larger you go the more postage you may have to pay.You may even want to make your wedding invitations as a single seal and send. These do not require an envelope. So you can see you have many options available to you. The main thing is to have a nice affordable invitation that you will be proud to send. So whether you make your wedding invitations or not, know you have options.