If you are planning for the business presentation file or projects, color copies are better to use than black and white copies. Color copies make your presentation attractive and impressive and can show your commitment and professionalism in the work.
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If however you think that color copies are not necessary and would be a waste of money you can use black and white copies and make the work impressive by using the nice envelope for the project. Black and white copies are suitable for many of the work when you want to provide simplicity and some simple designs. These are proper for some of the niches in your business work.
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There is an element in offset printing that can communicate beyond its textual content. This is the use of very specific color hues to achieve a better print material for advertising. Color expression is a powerful tool. It does more than raise the aesthetic value of your marketing tool. It stirs emotions and for certain cultures, it can even stand for something relevant in terms of beliefs and religions.When it comes to emotions, colors can awaken and arouse, or on the opposite end, dampen feelings. Hence, their strong influences have been tapped repeatedly to drive persuasive messages and to create greater impact.Color basics There are literally thousands of colors. You may be more familiar with the color wheel that showcases primary (red, blue and yellow), and secondary (orange, green and yellow) colors. You can play with the intensity of colors simply by making them darker or lighter to produce different shades and tints. You create a shade by adding black to a color while tints are made by adding white. But from the hues in the color wheel, a wider color gamut can emerge by mixing two or more colors at various concentrations. To get a better idea, you can view the Pantone Matching System (PMS) swatch book of your printer. This is a color guide released annually by the Pantone Company which presents a comprehensive visual of the array of ink colors used for making full color prints.Pantone inks are used as fifth or sixth color when the usual cyan, magenta, yellow and key color black (CMYK) image space is not enough to produce a very specific shade or tint. This addition, called spot color process, is done in offset printing and cannot be done in digital printing.Color rangeThe PMS color guide is conveniently organized for quick browsing. Each color and hue is coded so the ink colors can be easily recognized through this coding system.Another benefit of using this swatch book is that the colors are printed on coated and uncoated paper so you can immediately see the effect of the presence and absence of varnish on the color. Through this, precision in printing can be obtained.Color AssociationCertain color provoke specific thoughts and feelings, providing an even more effective advertising approach, or if improperly used, could prevent the message from surfacing. A few examples of associations are the following: red and love, blue and peace, yellow and happiness, purple and royalty, green and nature, orange and vibrancy, black and elegance, and white and purity. These are just some of the basic relationships between color and certain concepts. By having a more definite shade, you can further improve the impact of your ad message. For instance, dark blue shades refer to masculinity, and deep red can connote blood. You can ask your printer for their PMS copies and make sure that you inform them that you need Pantone inks before hand since they still to acquire these inks.When you manipulate the colors present in your offset printing product, you can automatically do more with your designs, as well as the push for better message impact and comprehension.
Envelope you use to carry your letters and documents gives the first and the last impression to your work. It is therefore necessary that you give whole lot of commitment and invest time for making it perfect.
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Unattractive or simple looking envelope may not be appealing to your business clients whereas if you use the printed envelope and use some good quality envelope printing, you can get much attraction towards your projects.
Today more and more business companies are hiring professional printers and printing companies that can serve them best and can help them in increasing their business. Business growth generally depends on the confidence you have and the attraction that you can create towards your business clients to get them attracted towards your successful business.
Top quality letter heads, postcards, memo cards, files, envelopes, brochures, and many other sort of documents, if well presented can help increase your business to great extent. These should be made attractive and impressive with the aim to attract your customers and business clients. It is therefore essential that you choose the best printing partner that suits all your needs and can satisfy all your requirements on time.
The Language of Colors For Offset PrintingHere is a quick guide on the different types of printing processes to help you decide which style is best to print your marketing piece.Offset Full-color offset printing involves taking your artwork file and creating a "plate" for each of the four process colors - black, cyan (blue), magenta (red), and yellow. Though you see many colors in the finished product, only these four colors are used (also referred to as four-color process). These plates are loaded onto the printer and, one at a time, transfer the process colors to paper to create your finished product. Choose offset print if: o You are printing full-color, high quantity - usually over 1000 pieces. o Your job bleeds (images/color go off of the edges of the paper). o A high-quality piece is important in the final product. o You can wait 7-10 days plus any ship time.Digital Digital produces a much higher quality piece than a color copier, and is similar to offset printing quality. This process can print to large, high-quality and heavy weight paper stocks. Traditional printing plates are not used, and these systems can merge lists and addresses to personalize each piece as it passes through the press.Digital print is best if: o Only smaller quantities (under 1000 pieces) needed. o You are printing full color and especially if it bleeds. o You can wait 5 days plus ship time.Color Copy Some print shops have high-speed color and black and white copiers that can produce decent results. As with most copiers, you are limited by the size and thickness of your paper and the color quality that is reproduced. You may not get a 100% color match all of the time. This could be critical when your logo or branding colors need to show consistency in your marketing pieces. Color copies are a good choice when: o Only a small number of pieces are needed. o The quality of the piece is not critical. o Your piece does not bleed. o You can wait 1-2 days plus any ship time.Keep in mind that the digital art file you provide for printing may also impact the style of printing you can choose.
Color copies are best when they come out of a new (latest technology) machine.
CMYK, Color Charting Color copiesIf you think the only way to make your wedding invitations, is to buy one of those kits, think again. By using standard card stock you can make very professional looking wedding invites.No matter what type of invitation you want, you can start with standard card stock. You can get envelopes at your local print shop. From there you can have basic white card stock cut to the size you need. It isn't difficult. Just get your envelopes then have the card stock cut.With the basic word processing programs you can print on almost any size card stock. I like to have my card stock cut to size. Then you can save the extra scrap for other projects. My Epson printer will print on 3 1/2 x 5 inches as the smallest. The largest it prints is 8 1/2 x 44 inches. So anything in between is fine. No, once you know how to set up the size you just add a nice font, a nice piece of wedding clip art and you are off to a good start. You can make your wedding cards from standard cards also. Many times you can buy those packages of 50 cards and envelopes. Get a larger size and the smaller size and you have your invitations and your RSVP cards all there.If you want to add something. Perhaps a charm just add it yourself. This way you won't pay extra for someone else doing it. You can easily take standard card stock and add stuff to make it truly your own. It gets fun as you go.If you want to make your wedding announcements with no envelope, you can. A print, seal and send wedding invitation has no envelope. You use standard card stock for this. Perf the bottom for your RSVP post card return and score for you folds.Yes, you can make your wedding cards easily. Just use standard card stock. Have it cut to the size you need for your envelopes. Or you can also make invites with no envelopes.. Really it can be fun to make your wedding announcements. You don't need special card stock for wedding announcements. Just use what you find at a good price. This allows you to have more money for the rest of your wedding.You don't want cheap looking wedding cards. No, make your wedding invitations look good. They will be the first impression your guests have of the wedding. But you don't have to spend a fortune to do this.